Brief: Eltra is an environmental protection law firm, dedicated to preserving wildlife and protecting our planet.
This brand identity was inspired by the rise of pollution in ecosystems, and mass wasted produced by large corporations.
Execution: A number of logo ideas were sketched out, the top three were brought into illustrator and made before settling on one choice. The colors chosen were an earthy green and a contrasting rich black, the brand voice uses wide shots of nature to get its point across.
